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BRINGING VENUES
AND BRANDS
TOGETHER
TO BUILD SOMETHING GREAT

About

WHAT WE DO

We connect brands with sponsorship opportunities for venues and municipalities. In so doing we create long-term relationships that are essential in helping businesses and organizations exceed their fiscal objectives.

Capital Naming Rights and Sponsorships has the experience and connections to maximize profitability of naming rights agreements for both buyers and sellers. Our team has successfully implemented naming rights and sponsorship agreements for NFL, NBA, NHL, MLB, & MLS teams as well as many Fortune 500 Companies. We have a proven track record of producing long-lasting, lucrative partnerships that benefit both sponsor and venue.

BENEFITS OF NAMING RIGHTS

Naming rights and sponsorship agreements have exploded in popularity in recent decades. They create unparalleled engagement and awareness for companies. And they provide an important source of revenue and vitality for venues.

FOR BRANDS

CUSTOMER ACQUISITION

Creates and nurtures deep and lasting connections between venues, organizations, and consumers. Integrating brands with entire cities and neighborhoods in a way no form of advertising is able to do.

CUSTOMER RETENTION

Our deals are not one-off transactions, they are lasting partnerships between a brand and community that builds deep and sustained engagement with the public.

BRAND AWARENESS

We help make your brand stand out and keep it in the public eye. From social media to internet searches to unforgettable in-person experiences, your brand will always be in the forefront.

ONSITE AND OFFSITE PROMOTIONS

Opens the door for a wide variety of follow-on promotions. They create a lasting partnership with popular venues and organizations that delivers continued value.

FREE ADVERTISING

24/7 brand awareness with no extra effort. More impactful than any advertising campaign, producing impressions exponentially more than any other platform.

EFFECTIVE CPM

Unparalleled in the ability to define your brand and deliver customer engagement, naming rights transactions cement fierce customer loyalty.

FOR VENUES

FINANCIAL SECURITY

Yields a revenue stream that can fully fund operating costs, securing the venue’s financial future for years to come.

ORGANIZATIONAL IMAGE

Enhances the image of your organization or venue and allow for continued engagement with the public. Our work helps keeps your venue fresh and relevant.

OUR EXPERIENCE

Our team has experience on some of the most significant naming rights agreements of the past 30 years.

MCI Center

The accomplishment of bridging MCI with Washington Capitals and Washington Wizards was felt far beyond the teams and company involved at the time. The MCI Center became synonymous with the revitalization of Washington, D.C.’s Chinatown from a downtrodden neighborhood to the hub of social and cultural nightlife it remains to this day.

University of Phoenix Stadium

The 2006 University of Phoenix naming rights agreement with the Arizona Cardinals of the NFL cemented the University of Phoenix as the nation’s leading online college program and created an indelible link between the online college platform and the Phoenix, Arizona metropolitan area.

PSINet Stadium

Shortly after relocating to Baltimore, the Ravens partnership with PSINet introduced both team and company to the region and country in an exciting new naming rights agreement.

FedExField

One of the largest naming rights transactions ever, the $205 million deal for FedExField solidified a successful future for the Washington Redskins and further cemented FedEx as an industry leader devoted to both its brand and clients.

MEET THE TEAM

DAVID COPE

David has coordinated several of the most high-profile naming rights agreements of the past 25 years.

Some of his experience includes spearheading the following major naming rights deals: FedExField, University of Phoenix Stadium, PSINet Stadium, MCI Center, The Cadillac Grand Prix.

ERIC LEKUCH

Eric is a career marketing and project manager professional who is skilled at providing responsive management and hands-on guidance throughout the naming rights and sponsorship process.

NOAH PETERS

Our legal counsel Noah has been recognized by Washington City Paper and Super Lawyers as one of Washington D.C.’s most outstanding lawyers.

TESTIMONIALS

David Cope is the best sponsorship industry expert I have met in my 20 years in the Sports Industry.  It was a pleasure to work with such a high energy, dynamic manager.  I was a client when David was with the Washington Redskins – he crafted a well thought out sponsorship and over-delivered on the contractual benefits.

David J. Jessey Sports

Having worked with Eric for well over a decade, we know we can always count on him for his consistent ability to deliver in a timely fashion.  His creative approach to problem solving, attention to our needs, and ability to visualize the ‘big picture’ were paramount to our department’s growth.

Bruce C. Mylan Inc

It didn’t matter how hectic things got, Noah maintained a firm handle on our legal needs.  We would not have grown as a company to the level we are without his knowledge and ability to produce.

Matt F. Data Society

Contact Us

PHONE

703.598.9289

OFFICE

1011 Arlington Boulevard Suite 210
Arlington, VA, 22209
United States